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Sojern likes Adphorus to fully understand the path-to-purchase

Travel-focused ad tech firm Sojern has bought Facebook (and Instagram) marketing partner Adphorus for an undisclosed sum.

Airbnb bids to make travel more accessible

Airbnb has acquired Accomable, a website listing accessible accommodation Accomable, founded in 2015, with the aim of making it easier for everyone to travel, regardless of any disabilities.

Podcast: Dan Ruch from Rocketrip on gamification, corporate travel, and his founder’s journey

There’s been a lot going on over at Rocketrip. As a guest host with the Travel is Your Business podcast crew, I was pleased to sit down with Dan Ruch, Rocketrip‘s CEO, to explore the story behind the company.

tnoozLIVE@Arival: TripAdvisor’s tours and activities lead Ben Drew

This is the continuation of a series of articles spun out of tnoozLIVE@Arival, recorded live at the Arival in-destination event held at the LINQ in Las Vegas.

Musings from digital travel experts on key content shifts

Travel marketers might want to brush up their video skills as the shift to the medium, and how it is used for content, is happening faster than anticipated.

Bleisure travel trend goes north for US business travelers

US business travelers are increasingly attracted to the prospect of adding a few days of leisure to their business trip, this trend, known as a “bleisure”, offers opportunities for hotels and airlines to increase their high-value revenue.

Keeping US tourism great – execs assess Trump’s impact on travel

Discussing the impact of any US president’s administration on the travel industry typically doesn’t warrant a panel focus at a tourism industry conference.

Room for growth in airline conversion rates

Could do better is the conclusion of a Diggintravel study of Conversion Rate Optimization (CRO) practices from airlines.

IATA warns Governments to remember lessons from devices ban

Include airlines in decision making when it comes to security was the message from the IATA chief at the organisation’s World Conference in Abu Dhabi.

Irish startup weekend taps the spirit of Pokemon Go for tours and activities

This is a viewpoint from Mark Lenahan, co-founder of CJ Ignition. Imagine as a traveller if you never had to eat alone, if you had a tour guide in your pocket everywhere you went, if you could see the history and the natural environment come to life as you explore and book any activity instantly?

OTA big guns on what the future holds for their businesses

Wall Street analysts weren’t the only ones to weigh in on Expedia Inc. and Priceline Group’s stock prices during the recent Phocuswright Conference in Fort Lauderdale.

Farelogix lands Alaska Airlines as latest merchandising customer

Alaska Airlines is the latest carrier to adopt the Farelogix FLX Merchandise engine which helps airlines adapt and personalize products and services.

Drilling down on the purchasing behavior of APAC travelers

Expedia Media Solutions has taken a look at the purchase habits of APAC travelers across several generations in its latest research. boss on why it’s a good fit for Skyscanner (and Ctrip)

This is an article from China Travel News.It appears as part of the tnooz sponsored content initiative.

Five tech developments driving meetings and events forward

Advancements in technology are moving at a cracking pace in the Meetings & Events space. Here are some trends to watch in 2018… Face-recognition for friction-less registration As event organisers adopt a range of automated check-in systems to speed-up registration, James Morgan, founder of innovation-driver Event Tech Lab, highlights face-recognition as one of the hottest developments: “Using facial recognition to speed up queue times as well as add an extra layer to the security at events will provide both peace of mind and better experience for attendees.” Ahead of the curve, Houston-based startup Zenus-Biometrics has just rolled out a live-streaming registration pilot at HRTechWorld in Amsterdam, which completes check-in even faster than the relatively new still-image service.

No deal on OTA market share steal by Amazon, say analysts

Third quarter results for The Priceline Group and Expedia Inc. triggered a nervous reaction on Wall Street after the online travel giants respectively experienced notable declines in their stock values.

More growth ahead for Hotelbeds: Interview with Managing Director Carlos Muñoz

This was my first time at World Travel Market in London. The show is absolutely massive, as it is primarily a salon for destinations to showcase their various vibes.

NASA ready to back Uber in plans to manage flying taxis

NASA and Uber will be working together to ensure that the ride-sharing company’s plans to deploy a fleet of flying taxis by 2020 gets off the ground, through the advancements of NASA’s Urban Air Mobility (UAM) program.

Ryanair pushes out latest digital initiatives

Ryanair’s chief marketing officer revealed the airline’s latest digital and passenger experience initiatives for year four of its Always Getting Better program during the Web Summit in Lisbon this week.

tnooz workshop – a hotelier’s guide to live chat with Triptease

Join Triptease and tnooz for a free, how-to workshop on live chat for the hotel industry, taking place on Tuesday 28 November.