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Ikea continues to stun the advertising world with their creative marketing campaigns. There has been the incredible instagram website take over and their excellent billboard tactics.
There are so many things to love about innovation in the marketing industry, but we wonder if any of that innovation is as delicious as Mr.
There are no one-size fits all strategy to implementing a successful Facebook campaign. Consumers are challenging to predict, and even more difficult to turn into actual paying customers.
In Turkey, lots of Volkwagen owners prefer to get cheaper parts for their cars which ultimately don’t work properly.
Nobody likes sitting on a shady patio. You originally went outside so you could enjoy the sun with your friends.
Since Pepsi MAX released their virtual reality bus stop stunt, we’ve been looking forward to seeing another company take the concept up and show us what they’ve got.
If you’re a company with a smart marketing agency, there are no limits to what you can do with your campaigns.
It is often very challenging for established companies to make a noticeable impact with their advertising that both inspires their existing audience and encourages more people to choose their products.
We live in such an exciting modern world, full of new technological advances and an endless amount of potential for the future.
It might be responsible for some of the biggest street brawls in England and parts of Europe, but you can’t deny that football brings people together.
Nothing says brand loyalty like getting your favorite logo tattooed on your body, right? What? Strange though it might seem, brand tattooing is far from a new idea, but we’ve certainly never seen it done in the way that Reebok is doing it in their latest campaign running in Sweden in partnership with the Tough Viking race.
Tinder is one of the most popular dating apps with over 10 million users and over 600 million ‘swipes’ per day.
Without a social media presence, most brands are bound to fail. It’s only logical: many individuals spend the majority of their online time on social networks.
What is it about puerile jokes that always brings out a shocked little giggle from within us? It doesn’t seem to matter how old we are, a well-placed fart joke will always illicit a laugh, whether it’s hearty and loud, or embarrassed and controlled.
When it comes to something as important and powerful as road safety, it can be hard to get your point across with traditional advertising that, despite many tragic and funny ideas, is often ignored.
The first thing that we feel we absolutely have to say about this campaign, is that it is yet another in a line of awesome Molson Canadian campaigns that have hit the web in the last year or so.
By now, if you haven’t heard of the ALS Ice Bucket Challenge we’re going to have to assume you’ve been living under either a literal or metaphorical rock recently.
Whether you’re the proud founder of an animal charity or the leader of a foundation with an environmental focus, you need plenty of promotion to get your nonprofit off the ground.
We’ve been very impressed with some of the interactive and engaging campaigns that ASICS have run in the past.
Every now and again, a brand does something that isn’t just totally unexpected but game-changing for the world of guerrilla marketing innovation that you just know you’ll be seeing mimicked and recreated by brands the world over.